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Eat. Play. Snap. Repeat: Why the East Wing is Pasig’s New Barkada Playground


If your group chat can’t agree on where to hang out—someone wants ramen, another craves pizza, while one insists on karaoke—there’s finally a peace treaty waiting in the East. The newly unveiled East Wing at SM City East Ortigas is more than just a foodie strip; it’s an all-in-one hub where bites, murals, and barkada battles collide.




Murals That Glow, Selfies That Pop

Blank walls? Not here. Manila-based illustrator Kiefsix (Kiefer Indiongco) splashed bold, basketball-inspired murals across the East Wing, instantly turning it into a living gallery. His playful sun character, EYO, acts as the unofficial tour guide—always bright, always selfie-ready. Think of it as the East’s way of saying: “Yes, you can look artsy even while holding halo-halo.”

A Foodie Passport Without the Flight

Let’s be real—sometimes your cravings travel farther than your budget. Luckily, the East Wing lineup is basically a culinary world map you can walk through. One minute you’re biting into a buttery soufflé pancake from Hoshino Coffee (Japan), the next you’re twirling Dan Zai noodles from Taiwan’s Du Hsiao Yueh.

Highlights include:

Rossopomodoro – Pizza that’s as Neapolitan as Vesuvius itself.

Yappari Steak – Black Angus grilled on actual lava stones from Mount Fuji (talk about fiery flavor).

Nanyang – Because laksa and kaya toast should count as comfort food.

BEBANG’s Halo-Halo – Fifteen playful takes on the Filipino classic, because why stop at just one?

And that’s before you even spot the K-style pizza slices from Eat Pizza, or the regional caffeine powerhouses Kenangan Coffee and Zus Coffee. No passport required—just a good appetite.

Game On: Food + Play Combo

But what if your crew’s love language is trash talk? Head straight to the Game Park, where billiards, darts, and karaoke take center stage. Pair a spicy hotpot session with a round of darts, or wash down your fried chicken with a karaoke mic drop. The barkada formula here is simple: Eat, Play, Bond, Repeat.

Why It Works

Here’s the thing: the East Wing isn’t selling just food or murals or billiards—it’s selling moments. It’s where squads can argue over who sings off-key, who eats the most pizza, or who takes the best mural selfie. It adapts to your vibe—whether it’s coffee runs, group photos, or late-night game streaks.

And with EYO’s sunny grin lighting the way, this isn’t just another mall wing—it’s the new barkada playground of the East.

So if your next hangout plan reads like: “Bahala na kung saan”—save the group chat drama and head East. Snap, sip, slurp, sing, and let the East Wing remind you that the best nights are the ones where everyone’s cravings (and competitive streaks) are satisfied.

#HangoutHereAtSMEast | #HangoutWithEYO

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