Skip to main content

Apl.de.Ap brings down the house at PHITEX 2015

PRESS RELEASE

Apl.de.Ap, the popular Filipino member of the Black Eyed Peas pumped up the delegates during the opening of the Philippine Travel Exchange (PHITEX) 2015 with his original song and music video entitled “It’s More Fun in The Philippines”.

Apl.de.Ap was tapped by the Department of Tourism (DOT) and the Tourism Promotions Board (TPB) to write a song about how it is more fun in Philippines. The music video, the country’s tourist destinations as ‘paradise’, was launched during the program, featuring Apl.de.Ap enjoying the many attractions and adventures that await visitors coming to the Philippines.

The singer shared that he didn’t feel that it was work when he was asked to appear in the VPA 2016 music video. Apl.de.Ap also believes that tourists all over the world should come and visit the Philippines, and see that the country has indeed many wonderful things to offer.

Philippine Travel Exchange (PHITEX) 2015 is the country’s biggest and most important travel trade event this month which brings together local travel investors to meet foreign buyers from all over the world. PHITEX 2015 includes the MICECON, the country’s largest assembly of local stakeholders in Meetings, Incentive travel, Conventions, and Events/Exhibitions (MICE) industry, and TRAVEX, exclusive business-to-business appointment meetings between Philippine sellers and foreign buyers.

Comments

40 Years Strong: Negros Trade Fair Champions MSMEs

Unveiled during the media launch, the official BÚTLAK video sweeps across Negros—its landscapes, landmarks, fashion, and artistry—bringing the island’s creative spirit to life. One afternoon at SM Aura was enough to show why generations of shoppers have made the Negros Trade Fair a much-awaited celebration. The Association of Negros Producers (ANP) , together with SM Supermalls , officially launched BÚTLAK: The 40th Negros Trade Fair with a preview that brought together the flavors, fashion, craftsmanship, stories, and creative spirit of Negros. From September 22 to 27, 2026 , the landmark anniversary edition will bring 178 brands from the Negros Island Region to the SMX Convention Center Aura . A Journey to Negros—Without Booking a Flight! One of the media launch’s most evocative moments was the unveiling of the official BÚTLAK video. Taking viewers through the places, flavors, craftsmanship, and stories of Negros, the film offered the kind of visual journey that could make anyone w...